Rudy's Country Store and Bar-B-Q is holding its 5th annual Rudy's Camo “Cup for a Cause” Campaign to raise money for military charities during the month of May.

Monday marked the start of the 2017 campaign's second week. And, Rudy's said it had already raised $53,272.

"We would love any help we can get in keeping the momentum going," Marketing Coordinator Val McElveen said.

During all of May, Rudy’s will transform its large drink cups into the iconic Camo Cups, and staff will encourage guests to donate $1 to benefit the military in exchange for a free drink coupon to be used during their next visit.

This year, the money raised will be donated to several charities -- including Veteran Outdoors, Operation Homefront, Folds of Honor and Thanks USA.

To find your nearest Rudy's location, click here.