Hundreds of Thousands to Visit Austin for SXSW Festival - kcentv.com - KCEN HD - Waco, Temple, and Killeen

(KCEN) -- Austin will be packed with 300,000 people for the next ten days for the annual South by Southwest Festival.

The festival first started in 1987 and has a become a can't miss for the film, music, and technology industry.

While locals will complain about traffic delays it's estimated that visitors will pump about $190-million in the city's economy.

And there truly is something for everyone at this festival the Internet sensation known as Grumpy Cat made an appearance yesterday.